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Buy A Franchise in Ireland

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Buy A Franchise in Ireland

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Franchising in Ireland

Franchising is the licensing out of a business name, product, technique, philosophy, trademark, etc, for a percentage of the income. Instead of setting up new outlets as part of your expansion, you license your existing business blueprint out to franchisees who then set up and manage it for you.

The benefits of franchising your business in Ireland include: more freedom, as the franchisee takes on major responsibilities; minimal expense; lower cost and higher profits; potential for fast growth; brand building.
Disadvantages of franchising a business in Ireland: although few, rely predominantly on your franchisees. They include: poor quality franchisees; franchisees not declaring all income; poor performance.

In Ireland there are 270 different franchises in operation employing in excess of 25,000 people in the sector. Brands such as O2, Subway and Dominoes are businesses that have used franchises as a route to the market. Although there is no specific law regarding franchising, laws on competition, brand name rights, employment and commercial leasing apply to franchises.

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