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UK seeks business views on response to US tariffs
Government begins process seeking business views on response to US tariffs
UK/Viet Nam: Free Trade Agreement
This treaty was presented to Parliament in April 2025.
How AI Is Fueling Creative Innovation for Startups Abroad
When most people think about starting a business overseas, their minds immediately jump to logistics: registering the company, navigating local laws, and finding office space. But one of the most exciting (and often overlooked) aspects of expanding internationally is tapping into the global pool of innovation especially in the realm of artificial intelligence (AI).
Support for UK businesses helping to rebuild Ukraine
Department for Business and Trade (DBT) initiatives to support UK businesses helping to rebuild critical infrastructure in Ukraine.
Now is the time to generate growth together with India
£400m of trade and investment wins from UK-India Economic and Financial Dialogue set to boost the British economy.
International Business: An Asian Perspective
In most Asian countries including China, Japan, Korea, India, and ASEAN countries, the market structure is shaped and regulated not only by market competition but also by government policy.
The book explains how the government influences business and how successful local and foreign companies are adapting to various government influences.
The book also includes many examples of localization strategies to suit the particular local needs of Asian consumers. Asian consumer attitudes and behaviors are often influenced not only by individual needs and wants but also by various groups such as family, peers, and reference groups that one wants to associate with. A deep understanding on how those groups influence Asian consumers would be important for marketing success. The book modifies the Western consumer behavior model in Asia, and discusses how firms can develop their market entry strategies in Asian markets, using many real examples.It also expands the Western strategy models such as Porter’s five forces model and the resource-based view of the firm with the Asian context.
International Business: An Asian Perspective (Routledge International Business in Asia)