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How well do you understand the new competitors coming out of China?

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How well do you understand the new competitors coming out of China?

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Strategies for Winning in China here at the University of Cambridge Judge Business School.

Strategies for Winning in China - 25 - 27 May 2016


This three day programme provides participants new knowledge in to how Chinese companies are changing the global economy and, as well as highlighting opportunities, it also enlightens executives on how they can maintain growth and protect market share in response to the Chinese growth. We have already seen the impact China has had on the UK Steel manufacturing industry

Topics covered include:
• Changing opportunities in China's "new normal"?
• Understanding Chinese business mindsets and culture
• Strategies of Chinese competitors
• Chinese overseas M&A and its implications
• Lessons from Western companies' successes and failure

Like it or not, China has become a part of today's business reality that simply can't be ignored.

To find out more about this programme or to sign up please CLICK HERE

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