Also in the news...
UK seeks business views on response to US tariffs
Government begins process seeking business views on response to US tariffs
UK/Viet Nam: Free Trade Agreement
This treaty was presented to Parliament in April 2025.
How AI Is Fueling Creative Innovation for Startups Abroad
When most people think about starting a business overseas, their minds immediately jump to logistics: registering the company, navigating local laws, and finding office space. But one of the most exciting (and often overlooked) aspects of expanding internationally is tapping into the global pool of innovation especially in the realm of artificial intelligence (AI).
Support for UK businesses helping to rebuild Ukraine
Department for Business and Trade (DBT) initiatives to support UK businesses helping to rebuild critical infrastructure in Ukraine.
Now is the time to generate growth together with India
£400m of trade and investment wins from UK-India Economic and Financial Dialogue set to boost the British economy.
How to market translation services to your potential clients?
Picture the scene: somebody needs a service which you provide and they simply arrive at your office and ask you to help. Sound unlikely? Well, that’s because this hardly ever happens.
For starters, a lot of companies don’t realise that to reach a global audience they need to have their commercial, legal and marketing materials in different languages. Even if potential clients understand how vital high-quality translation can be for their business, a translation agency needs to be aware they are not the only fish in the sea. With the buzzing and booming translation industry, you face fierce competition from other agencies, both big and small, and even freelance translators. To stand out, you need a marketing plan. Here are some tips to help you keep ahead of the pack:
• Know your competition – You can keep reassuring yourself that the
smaller translation agencies have limited followers or an unimpressive
website, or you can aspire to compete with the bigger players by
researching what they are doing with a view to attracting clients.
Knowing which companies are taking the biggest share of your market will
help you to define the edge you have over them. It might be that
personal touch with the client meetings you organise, or a long history
in the language industry.