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Brilliant Borders: Kenya's Customs goes digital
A new app will save time and money for big businesses and small traders alike, as a longstanding Kenya-UK partnership further improves cross-border trade.
Yorkshire family brewery taps into new export opportunities with Government guarantee
UKEF support helps Wold Top brewery to expand its exports into new markets.
Bond Support Scheme
Find out about the Bond Support Scheme - how it works, its benefits and how to apply.
UK and African business leaders arrive in Togo to create trade and investment deals
The event brings together delegations from ten African nations alongside leading UK companies and investors to advance partnerships that promote economic growth and jobs.
Countering sanctions evasion: guidance for freight and shipping
For freight forwarders, carriers, hauliers, customs intermediaries, postal and express operators, and other companies facilitating the movement of goods.
Doing business in China online: The most comprehensive guide to digital marketing in China
Digital marketing in China is quickly becoming the central element of the overall business strategy for companies entering this rapidly growing market.
What makes it particularly challenging for foreign companies is the absence of familiar digital marketing tools such as Facebook, Google, YouTube etc. On the other hand, the presence of the local digital marketing and ecommerce ecosystem, which is relatively unknown outside of China, demands localized approach with new set of strategies. This book covers all aspects of developing successful digital marketing programs for China – from market research to search engine marketing to mobile and social media and other marketing channels. Chinese consumer is also becoming more sophisticated and discerning which leads to intensified competition among product makers and service providers.
Doing business in China online: The most comprehensive guide to digital marketing in China
