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Winning Globally: A Playbook for International Expansion Teams
In 2014, the face of global enterprise continues to change rapidly. The signs are everywhere: This year, the fastest-growing economy is expected to be Mongolia’s, at a rate of 15.3 percent.
Do your mail and logistics providers need to be ‘local’ to your country of business?
We work in an ever smaller world. The rise of global supply chains means that, whether your new business is involved in retail or manufacturing, the chances are your regular shipments and deliveries will involve products or parts from a number of different countries and probably continents.
The UK has attracted the most inward investment projects since records began in the 1980s.
Foreign investment projects create highest number of new UK jobs since 2001 Commonwealth Games Business Conference in Glasgow starts this week (22 July 2014)
Latest information for UK exporters on the impact of Russia’s recent intervention in Ukraine and annexation of Crimea on business
The UK government is keeping our economic engagement with Russia under close review. Some bilateral cooperation and trade support activity is being affected
How to Break Into the World's High-Growth Markets
International trade
Top Tips For Expanding Overseas
There's no generic knowledge to learn – investigating selling is investigating an entire country: it's protocols, laws, procedures, regulations, logistics..
Of course you've considered overseas business; otherwise you wouldn't be reading this. Whether you're deliberating complete relocation, exporting, or partial overseas presence, it's important to know the procedures and mechanics of selling.
Of course there's no generic knowledge to learn – investigating selling is investigating an entire country: it's protocols, laws, procedures, regulations, logistics, etc. Yet, there are a couple of issues that are, indeed, applicable to all international ventures, regardless of country or industry.
Chamber of Commerce
A great place to start, no matter what
stage of expansion you're at. This government body can answer your
questions and provide extensive information on such thing things as
overseas agents and taxation. What's more, it's free.
While you're at it, why not get in touch with some other
government agencies, such as Business Link or UKTI.
Consideration of the Big Change
Thinking that your new choice of location will be overwhelmingly different is often unfounded. Indeed, many places aren't just a different country, but a different world – not many though. Generally, however, the nuts and bolts of business are unchanging and invariable. Don't think of it as a foreign market – there isn't much foreign about consumer patterns or spending. But you do, however, have to know what you're doing. Research thoroughly, because otherwise, you could end up losing quite a sum of money.
Local Help
If you're going it alone, owning all your foreign business without the help which, say, a Joint Venture would provide, then you need to make local contacts. And fast. Building relationships with advisers, or those in the profession of law or finance, are invaluable to make. They in turn will be able to refer you to their local contacts and partners, and before you know it, you've got a network of knowledgeable experts at your disposal.
This growing network will be able to help you overcome many cultural and protocolic issues, from language barriers to understanding regulation.
Market Particulars
Never assume your product or service will instantly take off. Indeed, if your product or service is based on novelty, gimmick or a national virtue, you have to decide whether it will sell on the same merits, or if you have to adapt it for a new market. No consideration whatsoever though, could prove fatal. It's all about investigation and research – have you got something of interest? Have you got something adaptable, if necessary?
Protection
Remain conscious of your IP, trademarks and copyrights – ensure they are all registered in the country you are relocating to. To say that IP laws and enforcement varies from country to country is a lazy truism – for instance, there is obviously a big emphasis on it in the USA, and conversely, it could be prone to corruption in China. It's important to know the laws, but it's also important to know how easily those laws are manipulated or not enforced.
Protect yourself at the earliest stage possible.
Arbitration
Drawing up contracts with locally implementable arbitration clauses could save you time and money if any disputes should arise. It's the best way to avoid the quagmire of a lengthy court battle: cost-effective, swift, and not made public.