NewsCase StudiesEvents

Winning Over Asian Clients

Also in the news...

Why an office environment needs branded clothing

Society’s approach to work attire has shifted in recent years, with casual dressing not only widely accepted but also expected. While this enables employees to express their individuality; opting for branded clothing benefits businesses, their office culture, and professional image.

UK and Switzerland's negotiations for an enhanced trade agreement

UK-Switzerland enhanced free trade agreement negotiations

Information on key security and political risks which UK businesses may face when operating in Hong Kong.

Guidance Overseas business risk for Hong Kong

Local sites and numbers of employees linked to businesses involved in international trade in goods, by subnational areas of the UK 2022

The release reports on the number of local sites and the number of employees within each ITL3 area linked to a business carrying out international trade in goods.

Foreign travel advice Sudan

FCDO advises against all travel to Sudan.

Winning Over Asian Clients

Back to News

Have you thought about launching or developing your business in Asia but you can't seem to fully grasp the way business is done?

Well you aren't alone! Research shows that the majority of business people launching or already operating in Asia, including CEOs and senior executives, have not made adequate preparation for knowing the culture(s). They think Asia is one big region and anyway the business environment and mind-set are pretty much the same as their own.

The result is that companies waste millions of dollars in lost productivity, failed deals and ill-conceived strategies, simply because they don't understand the business culture of the Asian country in which they operate.

Readers of 'Winning Over Asian Clients' will learn how to:

  • Enhance efficiency by understanding the impact of cultural differences
  • Eliminate cultural mistakes and blunders to raise performance
  • Communicate and present successfully to Asian audiences and clients
  • Build enduring relationships in Asia based on trust and credibility
  • Leverage cultural knowledge to build strong cross-border partnerships
  • Learn vital networking and negotiating skills across diverse cultures

For further information contact David Clive Price

You are not logged in!

Please login or register to ask our experts a question.

Login now or register.